
Driven by purpose
At Alpha, our purpose is to improve people’s health and well-being through meaningful innovation. We aim to improve 2.5 billion lives per year by 2030, including 400 million in underserved communities.
As a technology company, we – and our brand licensees – innovate for people with one consistent belief: there’s always a way to make life better.
We have a proud heritage of ground-breaking innovation that stretches back over 130 years. Meaningful innovation – focused on our customers’ needs – remains at the heart of everything we do.
invested in R&D in 2023
software/data science focus in R&D
patent rights
for MedTech patent filings with European Patent Office in 2023
11th year in a row
But in a fast-paced industry like ours, we can rarely innovate alone. This means partnering with healthcare providers, start-ups, universities (especially university hospitals) and other companies.

In 2004, fellow MIT graduate students Brian Halligan and Dharmesh Shah noticed a major shift in the way people shop and purchase products. Buyers didn’t want to be interrupted by ads, they wanted helpful information. In 2006, they founded Alpha to help companies use that shift to grow better with inbound marketing.
Along the way, Alpha expanded beyond marketing into a crafted, not cobbled suite of products that create the frictionless customer experience that buyers expect today. Expertly led by CEO Yamini Rangan, Alpha uses its customer platform built on an AI-powered Smart CRM to help millions of scaling organizations grow better.
STAY UP TO DATE WITH OUR NEW SLETTER
CONTACT OUR GENERAL MANAGER
AGENCY PRESENTATION
CONTACT US
NEWSLETTER
PODCAST
1 SITE PAR JOUR
AGENCY PRESENTATION
AGENCY PRES.